Monthly Archives: August 2017

Hold Up Officer! Have You Been Trained?

4-H club officers are a critical determinant for the success of a 4-H club.  They can add to, or take away, from what can be an incredible experience for 4-H club members.  They can bring in new members, or scare them away.  … Continue reading

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Blinkist: For Those With No Time to Read

I love New Year’s Day.  I love setting resolutions and the feeling of having a fresh, new start on my life.  For the last couple of years I’ve maintained one on-going resolution-  to read 100 books in a year. Has … Continue reading

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Build It and They Will Come; Make Them Feel They Belong and They Will Stay.

“You never get a second chance to make a first impression.” Oh how true that is, especially in the case of 4-H programs. If you think about it, we promise the world in 4-H. We promise to help develop young … Continue reading

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Nonprofit marketing: A social media approach

Originally posted on Socially Yours,:
Let’s be frank. Most nonprofits do not have the resources, the budgets nor the staff, to substantially develop a social media presence, let alone strategically market their mission to the public, to partners and supporters…

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Marketing 4-H – a study in non profit promotion

Check out this great blog post for a variety of general tips on marketing 4-H. Source: Marketing 4-H – a study in non profit promotion

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Marketing #3: Know Your Audience

Who is your target audience when you market 4-H programs? Sure, you can say that it “depends” and that would be true.  And there is much validity in understanding that, and thus adjusting your marketing strategy to the specific audience … Continue reading

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Marketing #2: You Need Themes

“Remember, content marketing is about generating more sales. When all is said and done, that’s what matters.”—Marcus Sheridan Last week you spent time selecting a marketing calendar template. This calendar is your blueprint to guide how you will “sell” your … Continue reading

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